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Not everything that can
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"Trading relationships with all media channels."

Brand-links have trading relationships with all media channels and negotiate around every communication opportunity those channels provide from paid search to TV advertising.

Brand-links approach to media planning is to negotiate deals with all media owners that reflect all the thought, data analysis and audience targeting that has produced the media strategy and the media plan.

The media buying tail should never wag the media strategy dog.

TV advertising Press advertising Internet advertising Mobile advertising Radio advertising Ambient advertising Cinema advertising Outdoor advertising DM advertising

Brand-links are media neutral and negotiate on a client by client basis to guarantee the strategic delivery of each client plan

Our focus is on delivering deals against agreed KPI’s – the cheapest cpt is not necessarily the cheapest cpa.

media planning

Ben Dascombe | Media Planning

Ben has worked in media for 18 years and prior to that PR and Sales. He has worked extensively with brands including Betfair, London Capital Group, Lloyds TSB, Royal Mail, Diageo and many more.

advertising media

Bo Williams | Advertising Media

Bo founded Brand-Links with Ben in 1998. He has successfully worked with a number of high profile brands including; eBay, PayPal, O2, Betfair, LloydsTSB, British Airways, Mercedes, Shell, MORE TH>N, RAF. Bo is always happy to talk about real ROI from media.

media strategy

Andrew Napier | Media Strategy

30+ years media experience including 12 years full service experience at Gold Greenlees Trott, managing partner at Media Solutions Group, and client service director at CIA. Believes in grown up professional client relationships – just ask Cadbury, Nationwide, Specsavers, AG Barr, Fullers, or FirstPlus.

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